Will Smith has landed his first-ever fashion campaign with Moncler.

The multi-talented entertainer will be the face for the brand’s “Genius Is Born Crazy” campaign that’s described as “visual study of the notion of genius and it’s relationship to craziness.”

The first video for the new fashion campaign has just been released, and according to Moncler, three more will appear soon.

More about:

Recently Played

WomanDoja Cat
7:54pm
Euphoria (Drake Diss)Kendrick Lamar
7:48pm
Like ThatFuture F/ Metro Boomin &Amp; Kendrick Lamar & Kanye
7:42pm
U MeanGunna
7:40pm
Get In With MeBossman Dlow
7:38pm