LeBron James is expanding his media empire into Canada and Drake is helping him.
Sources report that James’ Uninterrupted platform is being backed by Drake as co-owner and promoter.
UNINTERRUPTED, founded by LeBron James and Maverick Carter, is launching in Canada in partnership with Drake. UNINTERRUPTED Canada is the first international expansion for the company since it launched in the U.S. in 2015. pic.twitter.com/MrmqJ4Ugle
— Arash Markazi (@ArashMarkazi) July 30, 2019
Uninterrupted is a digital empowerment platform for athletes to let their voices be heard.
In a statement, Drake said, “Uninterrupted has been an incredible platform for athletes to tell their stories and connect with fans. I’m honored to partner with LeBron to bring Uninterrupted to Canada, a country that continuously supports innovation and creativity.”
— HENRYJOHNSON WWI (@00Herm) July 30, 2019